With over a decade of experience, Chantelle Van der Meulen helps startups grow into thriving family businesses. As the founder of Virtacount, she blends strategic insight with personal connection, turning compliance into opportunity and guiding SMEs toward long-term success

Frederick Chikambure started his firm with one mission, to make financial clarity accessible for SMEs. In just two years, he’s helped clients avoid insolvency, build lasting systems, and regain profitability. His approach is simple: speak their language, solve their real problems, and show them how good governance can drive growth.

Lifa Ngwenya’s journey from marketing graduate to SME tax expert is anything but ordinary. After discovering his calling during a clerical role, he pursued accounting with purpose, now running a growing practice that blends deep expertise with heart. His story proves that with faith, focus, and client-first thinking, you can build more than a business, you can build impact.

As the founder of Beans Accounting, she’s grown her firm from zero to Xero Gold, while raising four kids and mentoring future accountants. Her mission? Helping small businesses thrive, with no jargon and no fluff.

Nadia Leandi Ehlers is the founder of Conteggio Accounting and a dedicated SME advisor with over 20 years of industry experience. With a hands-on, client-first approach, she’s built a practice focused on clarity, trust, and practical support. From signing her first retainer client to leading a growing firm, Nadia’s story reflects the value of consistency, relationships, and smart financial systems.

Janine Boyd doesn’t fit the accountant stereotype, and she’s proud of it. Founder of Bentley Crescent and a seasoned SME advisor, Janine is building South Africa’s first fully digital, female-led firm. From Irish dancing to mentoring homegrown talent, her story is about leadership with heart, clear boundaries, and bold vision.

Vusi Matse is more than an accountant, he’s a strategic partner for SMEs looking to grow and thrive. As the founder of Kesho Chartered Accountants, Vusi has spent over a decade turning financial data into business breakthroughs. From scaling firms to mentoring future professionals, he’s proof that small-practice accountants can drive big impact.

When Masego Mdoka met her first CA(SA) in 2007, she saw her future. Today, she’s a Management Accountant shaping financial strategy at CIPC. Her story blends grit, growth, and grounded leadership, proving that with the right mindset, even the biggest risks can lead to career-defining rewards.

Persuade Kampinya’s story is one of grit, growth, and game-changing leadership. From managing ZW$150 billion at 24 to turning around hotel cashflows and driving a company to R385 million in revenue, he’s proof that accountants don’t just keep score, they change the game. His secret? Strategic thinking, people skills, and a love for the craft that started in Form 1.

Anele Betshwana turned curiosity into career growth, rising from intern to Finance Manager in record time. With a sharp eye for inefficiencies and a passion for mentoring, he’s proving that finance leadership is about more than numbers. It’s about insight, action, and impact.

From e-commerce to banking, Sa’ad Suleman has mastered costing across four industries. Now at FNB, he blends AI tools with financial insight to drive smarter decisions, proving that modern finance is as much about innovation as it is about numbers.

Natasha de Jongh isn’t just managing assets; she’s reshaping how they drive business value. With a problem-solving mindset and a bold career journey, she’s proof that confidence and smart strategy can redefine your role in finance.

Nkhumeleni Arthur Siaga is a seasoned professional with nearly a decade of experience in accounting and tax. With qualifications that include a BCom in Accounting, SAIPA Professional Accountant designation, and ongoing CIMA studies, Arthur brings both depth and drive to his work with SMEs.

His passion for supporting small businesses stems from personal experiences, including helping family members who misunderstood tax obligations, and has since evolved into a firm that not only delivers accounting services but also empowers clients through education and mentorship.

Celine Moodley, Financial Accountant at The Unlimited Group, blends analytical precision with a passion for continuous growth. From earning her designation to managing diverse investment portfolios, she empowers strategic decisions through accurate reporting. Driven by curiosity, family influence, and love for data, Celine is redefining accounting impact.

Dylan Naicker is a Senior Accountant at KPMG Johannesburg, passionate about accounting and mentoring juniors. He balances tight deadlines with team wellbeing and enjoys sports and playing guitar in his free time.

Loshini Thaver returned to the accounting world at 47 and now leads a team securing multi-million-rand SARS refunds. With a passion for VAT, a love for K-pop, and a sharp eye for detail, she’s redefining what it means to thrive in finance, no matter when you start.

Thembelihle Shabangu’s finance journey began in Grade 7 and never slowed down. From earning her qualification to becoming Financial Manager at Alpha Wealth, she’s built her career on clarity, discipline, and a deep love for mentoring others. Her story proves that passion and patience can shape not just a career, but a team.

From small-town beginnings to a strategic voice in coal mining, Lunga Khawula CA(SA) proves that resilience, planning, and continuous learning can power a finance career to new heights. Now a trusted advisor on capital projects, Lunga blends compliance, mentorship, and innovation to shape strong financial futures.

Marié Coetzee, a self-taught accountant with over 10 years of experience, shares how she’s climbed the finance ladder without a formal degree. From cleaning up years of unresolved queries to managing full finance operations solo, she’s proof that consistency, accuracy, and calm under pressure build long-term career credibility.

Ayanda Kweyama is a rising force in finance. With a passion for tax, forecasting, and advisory work, he brings structure and insight to his clients' numbers. Grounded in discipline, both in his career and on the marathon trail. Ayanda is committed to continuous growth, clear communication, and helping businesses stay compliant and forward focused.