Most people don’t think in ratios or IFRS terms; they think in plans, people, and paydays. This article shows how to turn financial data into clear, practical insights that clients and managers can understand and act on. By adding context, using plain language, and linking every number to a decision, accountants can move beyond reporting results to helping businesses grow and succeed.

Clear, confident communication isn’t a soft skill—it’s a critical business asset. In this practical article for Business Accountants in Practice, we unpack why effective communication with both clients and staff isn’t just good manners—it’s good business. Discover how clarity, listening, and context can improve your practice performance, relationships, and revenue.